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The merchandising Rule of 7 says that a customer should encounter a brand seven times before they will make a buying decision. Here is an example of how PULSE can easily make that happen in your store – promoting a new line, pointing customers to your most profitable lines, and enhancing community engagement.
Highly visible and attractive ad at the entrance to grab shoppers attention
Promote your retailer – an additional income stream and engagement engine
Encourage your customers to hang out with a friend while tasting your new coffee
Encourage shoppers with a compelling video and scannable discount code
Offer a home-delivery or subscription
program – for additional revenue
Help shoppers find your most
profitable lines with eye-catching ads and directions
Promote good will, with a community event sponsored by one of the brands you stock